Ford Explorer

Sector

Automotive

Blind margin loss

• Window frames frequently came loose
• Due to design error
• Which made original replacement frames come loose again
• High complaint rate (24%)

Solution

• Re-design of the part
• With functional improvement
• 3D design and milled sample
• investment in test vehicle

Result

• Easier to assemble in half the time = halving installation costs
• Lower purchase price = more competitive on the market
• End of the flood of complaints